Step 1: Preheat and Prep: Preheat your oven to 350°F (175°C). Line a 10x15-inch jelly roll pan with parchment paper, leaving some overhang on the sides. Lightly grease the parchment paper. Lay out a clean kitchen towel and dust it generously with powdered sugar.
Step 2: Make the Sponge Cake: In a large mixing bowl, using an electric mixer, beat room temperature eggs on high speed for about 5 minutes until thick and pale. Gradually add granulated sugar and vanilla extract while beating until well combined.
Step 3: In a separate smaller bowl, whisk together all-purpose flour, baking powder, and salt.
Step 4: Gently fold the dry ingredients into the egg mixture using a spatula until just combined. Do not overmix.
Step 5: Bake the Cake: Pour the batter into your prepared jelly roll pan, spreading it evenly. Bake for 10–12 minutes, until the top springs back when lightly touched and edges look golden.
Step 6: Roll the Cake: As soon as the cake comes out of the oven, immediately loosen the edges with a knife. Quickly turn the cake out onto your prepared, powdered-sugar-dusted towel. Carefully peel off the parchment paper.
Step 7: Starting from a short end, carefully roll the cake with the towel inside. Place the rolled cake (still in the towel) seam-side down on a wire rack and let it cool completely.
Step 8: Make the Cheesecake Filling: While the cake cools, beat softened cream cheese with powdered sugar and vanilla extract in a medium bowl until smooth. Gently fold in the whipped topping by hand until light and fluffy.
Step 9: Assemble the Roll: Once the cake is completely cool, gently unroll it from the towel. Spread the cheesecake filling evenly over the entire surface, leaving a small border on the far short end.
Step 10: Dollop spoonfuls of cherry pie filling randomly over the cream cheese layer.
Step 11: Carefully re-roll the cake, starting from the short end closest to you (without the towel this time). Roll it snugly. Place seam-side down on a serving plate.
Step 12: Chill and Serve: Cover the cake roll loosely with plastic wrap and refrigerate for at least 1 hour to set the filling and firm up the cake. Before slicing, dust with more powdered sugar. Slice with a sharp knife and serve.